Clean Cloud
Technology / Laundry
What we didBranding, Logo, Messaging, Web UI, Motion Design, Social Media Marketing
3
Creative directionsUnique visual directions explored
Intro
CleanCloud is the all-in-one platform for laundromats and dry cleaners—powering Point of Sale, pickup & delivery, customer apps, and more.
An outdated identity that didn’t reflect the brand’s growth or innovation.
SolutionA new visual identity designed to feel professional, friendly, and distinct—helping CleanCloud stand out in the market and strengthen their marketing tools.
VisualsA glowing, fluid cloud motif translated into static and motion design, creating a flexible and recognizable brand language.
“Laundry can be messy, software shouldn’t be. We built visual vocabulary around the cloud metaphor as a glowing, fluid shape that translates across static and motion to give the brand unique, recognizable presence.”- Mateusz Urbańczyk,
Founder and Creative at Maverick Studio
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